Bartholomew County Public Library

Branding, Illustration

At Thirst, Bud Rodecker and I developed a new identity system for the Bartholomew County Public Library (BCPL) around an existing archival symbol designed by John Squadra in 1967.

Tricia Gilson, the archivist of the Columbus Architectural Archives, shared historical documents of the icon, which included specific guidelines for its construction. We drew a master icon using the provided guidelines and then developed a system around it. Page grids are built based on multiples of the icon. Type sizes follow simple proportional relationships. Illustrations show potential applications for this new system across many touchpoints.


Bud Rodecker: Design Direction

Alyssa Arnesen: Design

Designed while at Thirst